# Free influencer marketing tools.

> Free influencer marketing tools: an Instagram engagement rate calculator, an influencer cost calculator and four sample reports from Kriyah.

Canonical page: https://kriyah.ai/free-tools/  
Last updated: 2026-10-21

Quick, no-signup tools for the questions that come up in every campaign: is this creator's engagement healthy, and what should they cost?

## Sample reports

- **Sample Creator Report:** A full creator analysis: engagement and real engagement rate, estimated reach and fair price, organic vs paid performance, audience, authenticity and brand safety.
- **Sample Creator Comparison Report:** Three creators compared side by side, scored on reach, engagement, audience fit, authenticity, cost efficiency and momentum, with an AI recommendation.
- **Sample Competitor Report:** A brand benchmarked against two competitors: estimated influencer spend, earned media value, CPE and CPM, creator tier mix and repeat creators.
- **Sample Campaign Report:** A finished campaign, end to end: views, interactions, engagement rate, spend, cost per 1,000 views, media value, creator-by-creator results and a data-quality appendix.

## Calculators

- [Instagram engagement rate calculator](https://kriyah.ai/free-tools/instagram-engagement-rate-calculator/)
- [Influencer cost calculator](https://kriyah.ai/free-tools/influencer-cost-calculator/)

## Frequently asked questions

### Are these influencer marketing tools free?

Yes. The calculators are free and need no sign-up. The sample reports are free too: tell us who you are and the PDF downloads straight away.

### Where do the benchmarks come from?

Engagement benchmarks are typical ranges for each follower tier. Price estimates are directional market benchmarks. Kriyah's Creator Reports go further, with real engagement, follower authenticity and a fair price range for a specific creator.

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