About us

About Kriyah

Kriyah is the intelligence behind creator marketing: an AI-powered platform that helps brands discover the right creators, activate smarter campaigns and turn creator influence into measurable business growth.

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Where did Kriyah come from?

Kriyah grew out of Starbuzz.ai, the AI-powered influencer marketing platform built in Hyderabad, India. Kriyah keeps what teams relied on, including creator search, creator reports and campaign tracking, and adds the Campaign Agent, the Creator Portal, Competitor Reports, Workspaces, link attribution and a platform-wide AI Agent.

Kriyah is built by the same company, Krisattva Private Limited, with a new name and a broader platform.

What do we believe?

Better creator decisions. Better campaigns. Better growth. Creator marketing should be decided with evidence and run in one calm place, not across spreadsheets and chat threads, and creators should be valued for real influence, not vanity metrics.

Who leads Kriyah?

  • Krishna Priya AkellaCo-founder and CEO
  • Aravindha BollineniCo-founder and CTO

Kriyah is headquartered in Hitec City, Hyderabad, India.

FAQ

Questions about Kriyah

Is Kriyah the same as Starbuzz.ai?

Yes. Kriyah is the new product that evolved from Starbuzz.ai, built by the same company, with major improvements and new features such as the Campaign Agent, the Creator Portal, link attribution and the platform-wide AI Agent.

Where is Kriyah based?

Kriyah is built by Krisattva Private Limited, headquartered in Hitec City, Hyderabad, India, and serves brands and agencies in India and worldwide.

The intelligence behind creator marketing

Better creator decisions. Better campaigns. Better growth.

Start a 7-day free trial on your own creators and campaigns, or book a demo and we'll walk you through Kriyah with your team.

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